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May 2010
JHS Announce
Appointment of French Distributor
John Hornby Skewes & Co. Ltd., is delighted to announce the appointment
of SAICO S.A. as the exclusive distributor for the JHS guitar brands;
Fret-King®, Vintage® and Encore® in the French market, effective
May 1st 2010.
SAICO joins an august family of distributors which sell Fret-King, Vintage
and Encore in 57 markets worldwide.
Many French dealers are already familiar with the benefits of JHS’
cooperation with industry guitar guru, Trev’ Wilkinson, to bring
guitars to the market which are an absolutely unbeatable blend of high
specification, great dealer margins and spectacular consumer prices.
The SAICO company based in Colmar is very happy to welcome these guitars
in to their program. Managing Director, Serge Abraham said "the
sales team of our MUSICO department is really excited to be able offer
these fantastic guitars to all our customers. With over 50 years
of experience, and a broad dealer network SAICO are well placed to grow
these brands in the French market."
JHS MD, Dennis J Drumm commented; "SAICO and JHS are very much
cut from the same cloth, well established family companies that care
about their brands and their customers. The SAICO team is also vibrant,
progressive, very commercially minded, and has a real affinity for what
makes a great guitar, as well as a great deal."
"Trev' Wilkinson and I put so much heart and soul into making certain
that our brands have a real reason to be in the market, that anyone
from a beginner to an accomplished player can pick our guitars up and
be blown away, that it’s vital for us to have a distribution partner
in France that has as much passion for our brands as we do, and cares
as much about the product as they do the bottom line.
SAICO will be exhibiting Fret-King, Vintage and Encore at the Paris
Music Show from November 19th to 22nd, with JHS Managing Director, Dennis
Drumm, and designer Trev Wilkinson in attendance.
Further details on SAICO S.A.: www.saico.fr
or www.lazonedumusicien.com
Export sales enquiries for JHS products email: export@jhs.co.uk
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