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September 2011

JHS, UK Music and the MIA sponsor 2011's Great Political Pop quizzes

For the second year running, music industry body UK Music, through the Music Industries Association (MIA), have chosen JHS brands to provide prizes at their Great Political Pop quizzes. These will take place over party conference season in Birmingham (Liberal Democrats), Liverpool (Labour) and Manchester (Conservative).

The quizzes, hosted by UK Music Chief Executive Feargal Sharkey, will pit MPs, party members, researchers and journalists against each other as they attempt to answer a series of politically themed music questions.

They will complement a range of fringe debates hosted by UK Music, all of which aim to highlight the cultural and commercial importance of music to the UK – whether to our domestic economy, to our social well-being or in terms of music education.

JHS has selected the following prizes for UK Music’s pop quizzes:
For the Yellow party, a liberal selection of SpongeBob SquarePants Real Musical Instruments – including a guitar, a tuner and a tambourine. All have been democratically assembled into a “fun festival pack”, ideal for cheery campfire sing-alongs.

And for the Blue Party, an award-winning Vintage V300 acoustic guitar in beautiful Powder Blue. Suitable for the more discerning Tory troubadour, this terrific guitar, in a hue to suit all shades of the party, will surely bring musical joy and sartorial satisfaction to the lucky winner.

Dennis J Drumm, Managing Director of JHS, said: “Politics… too much politics in it for my taste. But it’s a pleasure to be invited to provide these prizes by UK Music which, in cooperation with our trade association, the Music Industries Association, does a sterling job of presenting our industry’s issues to politicians and highlighting the importance of music to UK plcs. If you don’t follow the activities of UK Music and MIA, perhaps you should – there’s far more going on
in the background to support your business than you might think…”

Feargal Sharkey, UK Music's Chief Executive, said: “For the second year running, UK Music is hugely grateful to the generosity of JHS and the MIA. Last year our quizzes were massively oversubscribed and, with such fantastic prizes on offer, I am confident we will be entertaining full houses once again.”

UK Music:
www.ukmusic.org

MIA:
www.mia.org.uk

Music For All sponsors:
www.roland.co.uk/mfa/sponsors.php

Conservative Party: Liberal Democrats:
www.conservatives.com www.libdems.org.uk

Labour Party:
www.labour.org.uk

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